Finally, we have proximity marketing, where shops detect where you are on the high street and send tailored adverts to your phone.
最后是“邻近营销”:商店监测你在街道上的位置,然后给你的手机发送量身定制的广告。
英语百科
Proximity marketing
Proximity marketing is the localized wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so.
Distribution may be via a traditional localized broadcast, or more commonly is specifically targeted to devices known to be in a particular area.